This group’s emphasis was on the following areas:
Identity
- A strong, well articulated, positive identity
 - PR/Advertising as part of identity
 - Making it comfortable
 - Express our identity in a way that attracts people from all over as well as the neighborhood
 - Franklin as a part of Seward
 - Shaking the ‘bad rap’
 - Events that reinforce the neighborhood sense of identify
 
- Asset to the livability of the neighborhood
 - Attracting shoppers who then may end up wanting to work or live here
 - No franchises, no big box!
 - Diversity
 
- Evening activity
 - Lighting and activity and windows
 
- Balance the need for parking, the perception that we need parking, residents feeling that they don’t want commercial parking in front of their homes, successful commercial district
 - Making parking areas attractive and SAFE
 
- River as a way to connect to Franklin through the neighborhood
 - Connecting the neighborhood, local businesse3s, destination businesses and Franklin.
 - Multi-modal access – more bus access, more service from the #8
 - Gateways and landmarks
 
- A central value of the community
 
- Accessibility, east access
 - Making people feel comfortable
 - Having a good reputation
 - River
 
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